Unifying Your Company Around a Moral Goal

Brief: Unifying Your Company Around a Moral Goal

Ranjay Gulati | Harvard Business Journal

In today's business landscape, it has become increasingly important for organizations to go beyond their bottom line and connect with a higher purpose. More and more, employees are seeking companies that align with their values and contribute to a greater good. As HR Managers and Technical Hiring Managers, you play a critical role in unifying your company around a moral goal that resonates with both employees and customers. In this blog post, we will explore the importance of a moral goal and provide practical tips for how you can implement and foster this unity within your organization.

1. Define and Articulate the Moral Goal To unify your company around a moral goal, it is essential to first define and articulate it clearly. Start by analyzing your organization's values and mission statement. What do you want your company to be known for? What positive impact do you want to make in the world?